WHO WE ARE
One cricket-crazy small towner (let’s call him SM) introduced a game called Chheh Ka Chhaap (CKC) in a WhatsApp group with school friends. And his cricket-loving friends played for three long years, fighting for leaderboard rankings, contributing banter, sometimes expressing gratitude for the game that was invented. His friend, AX, played begrudgingly, pointing out things that she felt SM could improve. She fared well, often, to her own surprise, and offered wishes instead of advice in those moments. SM’s friend, SK, outside his school circle, called out SM for his selfishness; he believed the game had a place outside of one WhatsApp group and that every cricket enthusiast ought to play it. Thus, these three cricket-crazy #sportsenti people set out to start India’s first live cricket prediction game.
OUR CRICKET GAMES
"Archer is gonna get Warner out in this over, I tell you," "Mithali is gonna hit consecutive sixes now." Predictions come naturally to anyone who watches cricket. On PlayCKC, these watchers become gamers as they get to predict live while the match is on. Unlike fantasy, predictions are intuitive. The prediction game, PREDICT, on PlayCKC is FREE, LIVE and EXCITING. Gamers also get to accumulate points over time. Yes, their performance does not end with that day's game. They can use their lifetime winnings to redeem prizes in the app. Be an early adopter. Play and conquer.
Which cricket lover would not want to select a team! Our selection game lets the gamer pick six players, well, match winners. Yes, one can have a team of only batters. Unlike typical fantasy formats, PlayCKC's SELECT is not passive game play. Gamers can select their Playzone Hero, even substitute players during a live match. The Real Money Gaming version of this game was launched for public in June 2021.
WHAT'S LIVE PREDICTION?
Picture this. You are watching your favourite cricketers battle it out in an edge-of-the-seat match. With your favourite buddies. You find yourself predicting the outcome of every ball, don’t you? “He will smash a sixer just about now!” “She will be out in the next one, I’m telling you.” “That team is going to lose big, bro.” “This match will be decided in the last ball, you wait and see.” It’s gut, wisdom, sentiments, prayers all mixed to make predictions, big and small. This is LIVE prediction. This is how all cricket lovers behave intuitively. PlayCKC is the platform that gamifies this behaviour. Come, predict outcomes on the app, it beckons.
IS THERE MONEY?
No and yes. There is no money going in. Players play on PlayCKC for free. They get to make money though, not in cash but in shopping money. PlayCKC has introduced a game currency called the Nanya. Each player is given nanyas when they sign up. Players use nanyas to bet on the questions. They win multiples on correct predictions. They can redeem their winnings to get shopping vouchers across platforms.
WHAT'S THE GAME FORMAT?
A player chooses a match, answers six multiple-choice questions at any given point of time – before and during a match. For example, just before the start of the match, you may be asked if there will be a wicket or a sixer on the first ball. The range of questions include runs, boundaries, strike rates, wickets, byes, stumps, catches.
The most interesting thing about the format is that the questions are not pre-written. Instead, the questions are generated during the course of the game by their intelligent question engine. The PlayCKC team, too, they say, do not know the questions beforehand.
WHY NOT FANTASY?
PlayCKC has been created for the love of the game. It simulates real behaviour of cricket followers. While fantasy sports is popular in India, it does not offer the thrill of live watching. In fantasy, you make your team before the match and then see how your team fared after the match. PlayCKC captures the essence of the match as it unfurls on people’s television sets, laptop screens and radios.
WHAT DO I WIN?
One of the cool things on PlayCKC is that your performance does not end with a match. You can accumulate your winnings (in Nanyas) over days, weeks and even months and use those to buy from a range of shopping vouchers available in the app. Additionally, you may win handsome prizes in match-specific contests that run regularly on the app.
IS THIS LEGAL?
You may know that betting is illegal in India. Betting requires two things: a bet in terms of money and the unpredictability of winning. While wins are unpredictable in PlayCKC, as should be in any game, the game is free. Gamers get to play with both wisdom and gut. They do not
put in their money.
PLAY FOR FREE
The most fun things in life don't cost a penny. Our prediction game comes to you for free.
INSTANT + LONG-RUN GRATIFICATION
Gamers don't lose their earned points if they don't do well in a match. Their lifetime winnings can be redeem later.
BEHIND THE SCENES
INTELLIGENT QUESTION ENGINE
The question engine presents on-the-spot
situation-based questions as the match happens. Yes, live questions are generated along with
the game. Even the internal team does not know what questions will show up.
ELEGANT POINTS SYSTEM
The points system ensures that everyone, irrespective of the number of questions they field, get a fair chance at winning. Winnings are fair for busy ones who arrive at the fag end of a match and those who play through the course of the match.
MADE FOR SPORTSENTIS
From that cousin who watches only the last two overs to the aunt who sits out as India plays, from your sis who won't comb her hair during India's batting to the uncle who skips bathing to watch every over, everyone in your life is likely to be a #sportsenti. A sportsenti, for us, is one who feels about sports very emotionally. It could be nostalgia, a Boria-Majumdar-esque wisdom, lucky charms or good old gut.